About our work culture
LXD is a Colombian start up striving to create value and innovation for our creative community, starting with our talents and professionals that will extend to our clients. To do it, we Link people with ideas and opportunities allowing them to Xplore new possibilities, passions and resources so they can Discover solutions and new ways to serve people all around the world.
About the Role
We are looking for a data-driven, creative, and experienced Social Media Manager – YouTube Specialist to join our team. This role is designed for a Youtube expert with a proven track record of growing channels, analyzing performance data, and packaging long-form content for maximum reach and engagement.
Â
If you understand YouTube algorithms inside out, know how to optimize RPM, and excel at auditing existing channels to design high-converting growth strategies, we want you on our team.
In this position, you will lead the channel optimization, performance auditing, and strategic packaging across our YouTube ecosystem. You will analyze existing long-standing channels, collaborate with the content production team, and refine end-to-end video packaging (titles, thumbnails, SEO descriptions) to boost CTR, retention, and channel monetization.
About you
Experience & Credentials: 3+ years of hands-on experience managing and growing YouTube channels with demonstrated results. (A Bachelor's degree in Communications, Marketing, or a related field is preferred).
Technical Mastery: Deep knowledge of YouTube SEO, YouTube Studio Analytics, algorithm mechanics, and RPM optimization.
Analytical & Creative Skills: Strong ability to balance raw data analysis with compelling visual and narrative content strategies.
Soft Skills: Excellent communication, collaborative team spirit, high motivation, and a passion for staying ahead of platform trends.
Main Assignments
Channel Auditing & Optimization: Analyze long-standing channels, identify performance drop-offs, and design comprehensive optimization plans to revive channel growth.
Video Packaging & SEO: Propose high-CTR taglines, thumbnail concepts, and SEO-driven descriptions for upcoming and back-catalog videos.
Monetization & RPM Strategy: Execute concrete tactics to optimize RPM, audience retention, and revenue performance across managed channels.
Analytics & Performance Tracking: Deep-dive into channel-level and video-level YouTube Analytics to track key growth metrics and deliver actionable insights.
Audience Engagement: Monitor community interaction, engage with subscribers, and incorporate viewer feedback into future content strategies.
Compensation & Benefits
Base Monthly Fee: USD $700
Performance Bonus: Up to $300 quarterly based on KPIs and channel growth.
Payment: The total billed for each month is paid Via ACH/Wire in two equal instalments; the 15th and the 30th days of the month following the provision of the services.
Contract Type: Service Contract – Independent Contractor.
Equality and Respect
We are an Equal Opportunity Employer and are committed to promoting diversity, equity and inclusion in our workplace. We believe that each individual should be treated with respect and dignity and that everyone has the right to work in an environment free from discrimination and harassment that provides opportunities and ownership for all creators.